Area III
Lexical Mechanics & Style
The behavior of words
Style lives in the choice between two words that mean nearly the same thing. Whether you revive buried verbs, tune the density of content words, or dial in an exact register, you are shaping the texture a reader feels but rarely names.
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De-nominalization
Killing zombie nouns
Turn abstract nouns back into the verbs and adjectives that animate them.
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Lexical Density
Content-word ratio
Tune the ratio of content words to function words to control information throughput.
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Micro-Register
Precise linguistic register
Name an exact linguistic mode instead of a broad tone—clinical, pulp-noir, elegiac.
Example from this area
From De-nominalization—Turn abstract nouns back into the verbs and adjectives that animate them.
BeforeThe implementation of the new policy led to a reduction in the occurrence of violations by the staff.
AfterAfter we implemented the new policy, staff violated the rules less often.